Welcome to a culinary adventure where vibrant vegetables meet irresistible crunch! These **Vegetable Matchstick Fries with Homemade Herb Salt** are not just a snack; they’re a delightful revelation, offering a kaleidoscope of colors and flavors that will tantalize your taste buds. Forget your usual potato fries; prepare for a refreshing, gourmet twist that promises to be a fantastic addition to any meal or a standalone treat.

Unleashing the Irresistible Charm of Matchstick Fries
Let’s be honest, some foods are so incredibly moreish they come with a warning label. These **Vegetable Matchstick Fries** are definitely in that category! You might find yourself reaching for another handful long after you should, completely lost in their exquisite crunch and savory goodness. There’s something uniquely satisfying about perfectly fried, thin strips of vegetables, especially when elevated by the fragrant embrace of homemade herb salt.
While traditional fries hold a special place in our hearts, these vegetable matchsticks offer a delightful departure. They bring a lighter texture, a broader spectrum of natural flavors, and an eye-catching appeal that instantly brightens any plate. It’s a simple concept executed to perfection, proving that sometimes, the most basic ingredients can yield the most extraordinary results.
Choosing Your Canvas: The Best Root Vegetables for Matchstick Fries
The beauty of these fries lies in their versatility. For this particular recipe, I chose a classic combination of regular potatoes, sweet potatoes, and vibrant beetroot. This trio not only offers a fantastic balance of sweetness, earthiness, and traditional potato flavor but also creates a stunning visual display with their natural hues.
However, your culinary canvas is vast! Feel free to experiment with other hard root vegetables that hold their shape well during frying. Consider:
- Carrots: Lending a subtle sweetness and a beautiful orange color, carrots fry up wonderfully crisp.
- Parsnips: With their unique earthy and slightly sweet flavor, parsnips add a sophisticated note.
- Celeriac (Celery Root): Offering a mild, nutty flavor and a sturdy texture, celeriac makes excellent, delicate fries.
- Red-skinned Potatoes: These maintain a lovely texture and a hint of their skin’s color, adding to the rustic charm.
- Butternut Squash: While slightly softer, if sliced thinly enough, butternut squash can also yield surprisingly delicious and sweet matchstick fries.
The key is to select fresh, firm vegetables without any soft spots, ensuring they will crisp up beautifully and provide that satisfying snap we all crave in a good fry.
The Art of Uniform Slicing: Mandoline Magic
Achieving the perfect matchstick consistency is paramount for even cooking and optimal crispiness. The ideal thickness is thin, resembling a matchstick, hence the name!
- Mandoline Slicer: For consistent, razor-thin julienned strips, a mandoline slicer is your best friend. It makes quick work of this task, ensuring every fry cooks at the same rate and achieves uniform crispiness. Always use the safety guard to protect your fingers!
- By Hand: If you don’t own a mandoline, fear not! A sharp knife and a steady hand can also do the trick. First, slice the vegetables into thin rounds or planks, then stack a few pieces and slice them lengthwise into thin sticks. This method requires a bit more time and patience but is certainly achievable. The goal is uniformity, as unevenly cut vegetables will cook inconsistently, leading to some being burnt while others remain undercooked.
Once your vegetables are perfectly prepped, the next step is simple: a quick dip in hot oil transforms them into golden, crispy perfection. It’s a surprisingly straightforward process that yields incredibly rewarding results.

Elevating the Experience: The Homemade Herb Salt
While these matchstick fries are delicious with just a sprinkling of plain salt, you can elevate them to an entirely new level with a quick and easy batch of homemade herb salt. This addition infuses the fries with incredible freshness and an aromatic punch that transforms them from good to gourmet.
Crafting Your Own Herb Salt: Simplicity is Key
Making herb salt is incredibly simple and requires no rocket science. All you need are your favorite fresh herbs and some good quality salt flakes. My go-to combination for this recipe includes parsley, coriander, and chives – a trio that offers a balanced and vibrant flavor profile. However, feel free to get creative with your choices:
- Rosemary & Thyme: For an earthy, aromatic salt that pairs beautifully with root vegetables.
- Dill & Mint: For a fresher, slightly zesty salt that would be delightful with sweet potato or parsnip fries.
- Oregano & Basil: For a Mediterranean twist.
The process involves gently pulsing the fresh herbs in a food processor until finely chopped, then adding salt flakes and pulsing again until just combined. The result isn’t a dry, free-flowing salt (unless you opt for dried herbs, which, while convenient, won’t offer the same vibrant taste and color). Instead, it’s more like finely chopped, fragrant leaves that cling beautifully to the crispy fries, delivering bursts of fresh flavor with every bite.
Using fresh herbs is crucial here. They impart a brightness and intensity that dried herbs simply cannot match, creating an herb salt that is truly special and makes these fries stand out.

The Nutritional Conundrum: Can Fried Veggies Be “Good” for You?
The eternal question arises: does deep-frying completely negate all the wonderful nutritional benefits of these vibrant vegetables? Probably, to some extent. Let’s be realistic – deep-fried food is an indulgence, not a health food staple.
However, I like to think that these vegetable matchstick fries offer a slightly “better for you” alternative compared to a bowl of traditional potato-only fries. By incorporating a variety of root vegetables like beetroot and sweet potato, you’re still getting a broader range of vitamins, minerals, and fiber than you would from plain white potatoes alone. Beetroot, in particular, is packed with beneficial antioxidants and nitrates.
And even if the health benefits are a bit compromised by the frying process, there’s an undeniable joy in making and eating something so delicious and visually appealing. Plus, if it means my kids are eagerly devouring beetroot in any form, then that’s a win in my book! Sometimes, the pleasure and satisfaction derived from a meal are just as important as its strict nutritional count.
For truly serious “good-for-you-ness,” I might need to revert to a refreshing rainbow salad, especially after a few days of less-than-healthy eating. Just last Friday, Gracey’s birthday sleepover unfolded, showcasing an unbelievable capacity for cakes, biscuits, pizza slices, and bowls of sweets and popcorn among four energetic 11-year-old girls. Fueled by all that sugar, they pretty much stayed up all night, leading to Gracey completely crashing the following evening. Fifteen hours of sleep later, she was thankfully back to her normal self! It’s all about balance, isn’t it? Indulging occasionally and then getting back on track.
This week, the “balance” continues to be a theme, with two meals out planned, followed by a weekend at the Big Feastival. I’ll definitely be trying my best to make healthier choices where possible, but I know there will be plenty of delicious temptations!

A Taste of the Big Feastival and Future Endeavors
Speaking of the Big Feastival, it holds a special place in my heart. Last year, I was actually up on stage, competing in a live cook-off for the Neff Next Cookaholic competition. So much has happened since winning that competition, and this year, I’m honored to be returning as a judge! I’m trying not to get too nervous, but it’s always exciting to be part of such a fantastic food event. Gracey will also be joining in the fun, helping to judge the Little Cookaholics competition, which I’m sure will be adorable and inspiring.
I’ll be sharing all the behind-the-scenes action and delicious moments on Instagram stories throughout the weekend. If you’d like to follow along and see what we’re up to, you can find me on my instagram account. It’s always a joy to connect with fellow food enthusiasts and share these experiences.
The Vegetable Matchstick Fries with Homemade Herb Salt Recipe
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Vegetable Matchstick Fries with Homemade Herb Salt
10 minutes
10 minutes
20 minutes
Ingredients
- 1 litre (1/4 gallon) vegetable/sunflower oil for frying
- large bunch of mixed fresh herbs approx 20g/3/4 oz – I used parsley, coriander, and chives
- 2 tbsp salt flakes not table salt!
- 1 kg (2.2 lbs) mixed root vegetables – such as red-skinned potatoes, sweet potatoes and beetroot
- 1 tsp dried chilli flakes
Instructions
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Heat a large pan of vegetable oil (or use a deep-fat fryer) to 170-180°C (340-350°F). Ensure you have enough oil for the vegetables to be fully submerged when frying.1 litre (1/4 gallon) vegetable/sunflower oil for frying
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Prepare the herb salt: Place the mixed fresh herbs into a food processor. Pulse until finely chopped, being careful not to over-process them into a paste or liquid. Add the salt flakes and pulse once or twice more until just combined. Transfer the homemade herb salt to a small bowl and set aside.large bunch of mixed fresh herbs, 2 tbsp salt flakes
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Peel and julienne your chosen root vegetables using a mandoline for thin, uniform matchstick pieces. To test if the oil is ready, carefully drop a single piece of potato into the hot oil. If it immediately begins to bubble rapidly and quickly rises to the surface, the oil has reached the correct frying temperature.1 kg (2.2 lbs) mixed root vegetables
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Fry the vegetables in three separate batches to avoid overcrowding the pan and ensure even cooking. Start with the regular potato fries, carefully lowering a portion into the hot oil. Fry for approximately 2-3 minutes, or until they have risen to the top, are golden brown, and delightfully crisp. Using a slotted spoon or spider, remove them from the oil and transfer to a plate lined with kitchen paper to drain excess oil. Repeat this process with the sweet potato fries, and finally with the beetroot fries. You can keep the cooked fries warm in an oven set to a low temperature while you fry the remaining batches.
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Once all batches are fried, gently mix all the cooked fries together in a large bowl. Sprinkle generously with a good pinch of the homemade herb salt and the dried chilli flakes for an added kick. Toss gently to ensure even coating. Serve immediately with extra herb salt on the side for those who want more flavor.1 tsp dried chilli flakes
Notes
Nutrition
Nutrition information is automatically calculated, so should only be used as an approximation.
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